Journalists suggests that Daniel Levy may have to rethink stadium naming rights deal

Tottenham Hotspur officially opened the doors to their new state of the art stadium in April of last year.

While the venue has hosted both football and NFL with the world watching onwards, the club are yet to agree to a naming rights deal.

Daniel Levy took the decision to christen the arena as the Tottenham Hotspur Stadium with the Spurs supremo willing to rename it for the right price.

The Telegraph has previously reported that Levy is demanding a world record £25million a year for the naming rights over a 15-year deal which would net a cool £375million.

To date, the club have not agreed a deal with a sponsor with Levy having insisted that he will only move forward if they get the right brand in the right sector along with the right offer (Evening Standard).

Football.London journalist Alasdair Gold has claimed that it seems unlikely that the club would allow another year to pass without finding a partner.

Gold also suggested that Levy could possibly be forced into lowering his demands given the current financial crisis as a result of the coronavirus pandemic.

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