Football finance expert Kieran Maguire has said in light of Manchester United’s plans to redevelop Old Trafford that the Red Devils are envious of what Spurs have managed to do with the Tottenham Hotspur Stadium.
United announced on their official website last week that they have appointed a team of consultants with the aim of “significantly enhancing the fan experience” at Old Trafford, with the work set to be spearheaded by two leading agencies – Legends International and Populous.
Spurs are yet to have a full season of matchday income since moving into the Tottenham Hotspur Stadium in 2019 due to the restrictions imposed due to the pandemic.
However, the concourses at the 62,850-stadium are certainly a big cash cow for the North London club, with reports suggesting that the club made £1m just from drink sales in just one NFL game (Football.London).
Maguire has previously said that Spurs could earn a matchday income of around £120m over the course of a season at the stadium (Football Insider).
The finance expert believes that United are now attempting to follow in Tottenham’s footsteps.
Maguire told Football Insider: “Man United will be envious of the £800,000 per match that Tottenham generate from catering.
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“The reason they are not ticking those boxes is that there is no incentive to get to the ground early or stay after in terms of the fan experience.
“But somewhere like Spurs, there are big concourses and it’s a nice place to mingle. Every 10 to 15 minutes you’ve got fans in the stadium is an extra 10 to 15 minutes they are spending money, so it all adds up.”
Spurs Web Opinion
Unlike some of the other stadiums that have been built around Europe over recent years, the Tottenham Hotspur Stadium has been future-proofed and the club will reap the financial benefits in the years and decades to come.
While Daniel Levy is obviously not very popular among sections of the Spurs fan base, he deserves credit for realising that a new stadium was crucial to helping the club seal a place in the European football elite, particularly given our self-sustaining financial model.
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