Opinion: Analysing how Son not only contributes on the pitch but away from it too

Image: SpursWeb

Spurs currently have one of the most formidable wingers in the league in the form of Son Heung Min, who so far this season has notched an incredible 18 goal contributions in 20 games in the Premier League alone (TransferMarkt).

However, not only does Son contribute immensely on the pitch I think that his value at Spurs goes far beyond that.

Tottenham are currently sitting at 8th in regard to the world’s richest clubs according to recent analysis at Deloitte’s Football Money League.

I am not suggesting that this is solely down to the growing popularity of Son globally, however, it is no secret that his financial impact on this club has been nothing short of irreplicable.

Ever since the South Korean joined the club in August 2015 for a fee of £22 million, he has brought a massive amount of support with him both from his native country and surrounding nations as well.

It was clear for all to see pre-COVID days as the wave of South Korean flags engulfed the Tottenham Hotspur Stadium. This monumental support that is shown week in week out has only multiplied tenfold over the last couple of years.

The income of cash that Son is bringing the club through ticket sales, shirt sales and sponsorship deals is most likely unmatched by anyone in the squad with the potential exception of forwards Gareth Bale and Harry Kane.

However, as beneficial as the winger is off the field his contribution to the team on a match-day cannot be understated either.

The difference between finishing in a Europa League spot and a Champions League spot can be tens of millions.

I believe that without Son over the last few domestic campaigns, Spurs would have not made the Champions League final, with the winger playing a pivotal role in ties against Manchester City and Borussia Dortmund. This run in itself netted Tottenham north of £100 million.

Son and Tottenham have reportedly entered into talks over a contract renewal, reported to be worth around £200,000 a week which would see him earning similar figures to teammates such as Tanguy Ndombele and Harry Kane (Telegraph).

This contract renewal seems to be mutually beneficial for both parties with Son being key to reducing the financial damage of COVID-19 and Son earning himself a bumper wage increase.

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