The English game is set for a huge boost in revenue from 2025, as a new deal combining the Premier League and FA Cup broadcasts in South Korea will bring in even more money, and Heung-min Son is at the centre of that agreement.
The Spurs skipper is one of the most popular players in the game, and we all know Heung-min Son has more than enough talent to back up his hype, too.
Son is Tottenham’s top scorer this season, and has led the side admirably in Ange Postecoglou‘s first campaign as Spurs boss.
But, it’s not just on the pitch that Son has a huge impact. The South Korea captain is a hero in his home country, and brings a massive Asian following to Spurs and to the Premier League as a result.
Son brings in the big bucks for the Premier League
That influence has come in handy now, it seems, as the Premier League is set for a big boost in income thanks to a new broadcasting deal.
The situation is reported on by Sport Business, as broadcaster Coupang look to seal a joint deal to showcase both the League and the FA Cup combined in South Korea. It would be the first time the two competitions have been collated in this way.
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The broadcast cycle will begin in 2025 and cover 2026, too. As it stands, broadcast rights for the Premier League sit at over £11bn, with overseas income higher than domestic revenue for the first time in the history of the league.
It is thought the previous deal with Coupang was worth £8m, but that figure is set to increase substantially with the new agreement. And, it is said a deal could not happen without Heung-min Son’s influence.
The Tottenham Hotspur Supporters’ Club in South Korea has over 28,000 members, and Spurs continually add new tours, initiatives, and communications to help boost this figure based on Son’s support. And now, it seems the Premier League is reaping the benefits, too.
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You only have to look at the number of Asian, particularly South Korean, fans who travel to the Tottenham Hotspur Stadium to see Spurs, or look at the welcome the club got when they toured South Korea, to see that Sonny is massive.
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