Report: How Liverpool’s Nike kit deal compares to Tottenham’s and other Premier League clubs

Tottenham Hotspur Stadium
Dom Le Roy

Tottenham Hotspur signed a new kit deal with Nike back in 2018 after a spell with Under Armour, a deal that will run until 2033.

The Daily Mail claim that Spurs are set to be paid £30m per season by the kit manufacturer, which amounts to a total value of £450m over the course of the partnership.

However, this deal has now been blown out of the water by Liverpool’s new agreement with Nike, as they swap New Balance for the sportswear giant.

The Liverpool teams will start wearing Nike gear from June 2020 onwards, although the exact length of the deal has not yet been revealed.

Liverpool are set to rake in £80m per season from Nike, more than any other Premier League club. Man United are paid £75m per season by Adidas, while Man City rake in £65m per season from Puma.

Arsenal and Chelsea both get £60m per season from Adidas and Nike respectively, with Spurs down on £30m. The highest-paid teams in the world remain Real Madrid (£110m per season from Adidas) and Barcelona (£100m per season from Nike).

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  1. I wonder Mr Levy why this is. We have the better training facilities and better stadium so what is it that Liverpool have. Investment in the team which is winning things not just turning up. Oh well you can always do what you normally do and screw the fans over by increasing the ticket prices and don’t forget your bonus while your at it.

    • “so what is it that Liverpool have” – Are you brain dead? They are a club Spurs can only dream of being and I’ve supported Spurs since 91 but am losing interest because year after year when we should have won something, we don’t! Always will be the nearly team that’s why Nike would never even think about putting us in the same bracket as them!


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