Tottenham Hotspur may have only moved into their new stadium a matter of weeks ago, it already feels like a home for the North London side.
Whether it’s because Tottenham were forced to spend over a season and a half away, the new stadium was built on the old White Hart Lane site, or just because the quality of the stadium is so immense, Spurs fans took to the new ground instantly.
It appears many outside the club have also looked upon the Tottenham Hotspur Stadium with admiration too, as it has been chosen to host both the Champions and Challenge Cup Finals in 2021 (Daily Mail).
A report by the Daily Mail claims that Spurs’ ground was chosen ahead of West Ham’s Olympic Stadium and Cardiff’s Principality Stadium.
A decision was made to choose a familiar city, but a new ground, with it set to be the only ever London European Cup Final not held at Twickenham.
This comes after the Saracens signed a five-year deal to play marquee Premiership matches at the stadium each season, adding rugby to the list of uses and revenue streams for the stadium (BBC).
Spurs Web Opinion:
The stadium has only been open for a month or so, and Daniel Levy has already lined up major NFL and rugby deals. Not only does this increase the media coverage surrounding the ground, but it also acts as a major secondary revenue stream for the club. The stadium was designed with money-making and secondary uses in mind, and Spurs are wasting no time reaping these rewards. Let’s hope that Levy reinvests any money earned into the squad.
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