The Daily Mail have revealed that Tottenham Hotspur have sold 4,800 home shirts directly to South Korea in the last six weeks alone.
The world got a glimpse of just how revered Son, and by extension Tottenham, are in South Korea over the last week during the North London club’s pre-season trip to the country.
The Athletic reported that fans of all ages flocked in their thousands to greet the players and the staff at the airport, the team hotel, and during training.
According to Football.London, 12 million South Koreans now describe themselves as Spurs fans, which makes the Lilywhites by far the most supported overseas club in the country.
The report also revealed that South Korea has now become Tottenham’s second biggest e-commerce market behind the UK, with year-to-date sales in the country being half of the UK and nearly twice as big as in the USA.
The Mail have now provided some numbers to illustrate just how important the country has become to Tottenham commercially.
They reveal that 4,800 home shirts were sold directly to South Korea in the last month and a half, helped by a special rate on postage.
In addition, the report states that on a typical matchday at the Tottenham Hotspur Stadium, the club sell up to 700 ‘Son 7’ shirts from their official store.
Spurs Web Opinion
Seeing how revered Son and Tottenham are in South Korea, the club’s decision to travel to the country was likely an attempt to consolidate their popularity by establishing a deeper connection with the fans in the country.
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